Over the past decade Adidas has been doing its thing! And slyly went from the random three stripes that was the alternative to Nike to being possibly the more sought after brand! With the likes of Kanye designing his Yeezy’s for them – Adidas could be crowned the king! But not without Hypebeast and it’s ever growing network of tech-sippers, sneaker-heads and fashion-fatales.

To celebrate 10 years changing-the-game- a birdy or three has told us that what’s to come from the Sportswear ¬†giant and the blog is going to EPIC!!!

Keep an eye out for the goodness that is about to drop to your feet! We’re sure you’ll be preordering from the word, go!